Making Facts Fashionable Again

  • The life cycle carbon footprint of the production of a single t-shirt, from design to disposal, generates 7.8 kg of CO2. A digital-only t-shirt generates 0.26 kg: a reduction of more than 97 percent in carbon impact.
  • Wetting processes during the life cycle of a t-shirt amount to 683 litres of water consumption — a digital-only product skips this phase step entirely.
  • Environmental pollution caused by the use of chemicals in the physical design and production phase amounts to 12,300 kg. Digital-only generates 0.692 kg.
  • Digital samples replacing physical garments during design and development phases dramatically reduce the brand’s carbon footprint by up to 30% and help to achieve sustainability goals.



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The Fabricant

The Fabricant


Digital Fashion House, wasting nothing but data and exploiting nothing but imagination